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Last week, thousands gathered as the Supreme Court heard two cases related to gay marriage. One case argues that legitimacy of California’s ban on gay marriage, Proposition 8, and the other takes a look at the 1996’s Defense of Marriage Act (DOMA). Their ruling, set to be released in June, could change the face of marriage in the United States, and will certainly affect our industry.
No matter what the Supreme Court’s decision, the social landscape is definitely changing.
How will gay marriage change the wedding and event planning industry?
- Economic Improvement: According the 2010 Census, there are 594,000 same-sex couple households in the United States. Imagine if all these couples could get married, spending an average of $28,427 per wedding according to a recent survey. Allowing more people to marry leads to more weddings- which means a lot more business for everyone from wedding planners, like us, to caterers, florists, and rental companies. GayDestinationWeddings even gives a list of LGBT-friendly retailers for your wedding registry.
- Innovative Venues: More gay weddings will mean more innovative spaces for ceremonies and receptions. Remember the ribbon treatment inspiration we showed you before from the Central Park Pop Up Chapels celebrating New York’s gay marriage legislation.
- New Wedding Fashion: A changing marriage landscape will lead to an update of the traditional white wedding dress and tuxedo to more innovative wedding style.
- Changing Popular Culture: As gay marriage becomes a bigger part of our culture, we can expect new popular culture niches to emerge. “Say Yes to the Dresses” might be TLC’s new favorite show!
-William Fogler
WM Events
